Shasha leads communications for The Fabric team and advises portfolio companies on their communication strategies.

Prior to joining The Fabric, Shasha led communications for The Hive, a venture fund focused on AI.

She ran PR for Plug and Play Tech Center, the largest high-tech incubator for startups in Silicon Valley. Shasha spent the earlier years of her career on the advertising and PR agency side Ogilvy & Mather, that is part of the WPP Group.